Digital Campaign Manager

Hilversum / Remote || Fulltime


Spinnin’ Records is one of the world's best-known dance music labels, with artists such as Oliver Heldens, KSHMR, Sam Feldt, Alok, Mike Williams, Lucas & Steve, Kris Kross Amsterdam and many more on its roster. The label specializes in electronic music and manages the largest online dance community in the world with more than 12 million followers on social media. In addition, the label has its own YouTube channel with Spinnin' TV, counting more than 27 million subscribers and 15 billion views.


Somebody with experience in digital marketing, the music industry and leading a team. As a campaign manager you have the ambition to grow Spinnin’s global footprint by working together with the teams on brand and artists campaigns across all Spinnin’s owned and paid channels. You lead the Social team, Advertising specialist, Marketing Coordinator and CRM Manager. You are an online specialist and understand the importance of engaging content and the details of advertising. You are able to translate data in to an actionable strategy. You report directly to our Global Head of Marketing | Brand and Channels.


•    Able to lead the Social team, Advertising specialist, Marketing Coordinator and CRM manager by organizing weekly standups, monthly meetings with the goal to optimize and align creative content and online advertising and to keep track of different projects.
•    Responsible for developing comprehensive digital strategies for brand marketing, artist campaigns and manage KPI’s. You will work together with the teams on campaigns to grow awareness for the music, drive video views, grow communities on various platforms, drive social media engagement and brand awareness. For this you work closesly with team Design.
•    Further develop paid and owned media by building relations with 3rd party online channels and content creators. Focus channels include YouTube, TikTok, Soundcloud, Instagram, Facebook, messenger apps and emerging channels.
•    Preparing, creating & analyzing digital advertising campaigns together with the advertising specialist.
•    Responsible for the execution of brand partnership campaigns on Spinnin’ owned media. We work with brands like Splice, Sony, McDonald’s, Les Mills and Activision.


•    You have a bachelor or master degree with proven digital marketing experience. 
•    You have 5+ years of working experience. Preferably in the music industry.
•    You have experience in leading and managing a team.
•    You are aware of all new developments in the social media field.
•    You work efficiently and very accurately without losing the overview.


•    An open culture
•    The chance to do what you are good at (and want to be good at)
•    Training and development opportunities
•    A travel allowance
•    Great team activities and legendary parties 
•    24 vacation days + extra days off
•    An Apple MacBook




We would like to receive your extensive English motivation with CV. Send your application to for Benita van Binsbergen.

* We will only process applications in English.
** Acquisition as a result of this vacancy is not appreciated.

1. Apply for the job
4. Second interview
2. Telephone introduction
5. Proposal
3. First interview
6. First Day at Spinnin'