CALL OF DUTY x OLIVER HELDENS x SPINNIN' RECORDS: SOUND OF VONDEL

Oliver Heldens and Spinnin’ Records team up with Call of Duty to launch Call of Duty: Warzone Season 04 Anthem ‘Sound Of Vondel’ Oliver Heldens and Spinnin’ Records teamed up with Activision, one of the biggest gaming franchises in the world, to celebrate the exciting new season of Call Of Duty: Warzone with an all-new dance track titled ‘Sound of Vondel’. Sound of Vondel is available to stream on Apple Music, Spotify, and Beatport.

Operators dropping into Call of Duty: Warzone Season 04’s new medium-sized map, Vondel, can also listen to the track in-game. Drawing inspiration from Heldens’ techno-oriented alter ego HI-LO, ‘Sound Of Vondel’ is a darkly propulsive and atmospheric journey that perfectly evokes the epic next-level gameplay that fans worldwide have come to expect from Call of Duty. A longtime fan and player himself, Heldens cleverly incorporates elements from the game itself, including the voice of Modern Warfare’s Captain Price, one of the game’s most loved characters. The track takes us into the sonic world of Vondel, a historic district within a greater metropolis built on an extensive river network. The waterfront district of a Baroque European city where centuries of old-world history blends with modern architectural developments.
 
To celebrate the launch of the song, Spinnin’ Records created an online campaign and an OOH banner at Amsterdam Central Station. A release party at the Loft in the A’dam Toren on June 15th where people could play the game on branded consoles and watch Oliver Heldens debut the track for the first time.

KEY RESULTS

• Streams: Sound of Vondel had 960k streams in first month of release
• Creator Campaign: 19 creator posts, 1.7m views, 25.5 k engagements
• Social posts: 154.3k impressions