ANSWERING THE CALL OF DUTY
Dec 20, 2021
Partnerships between gaming and music producers are a match made in heaven! This time around, we collaborated with Call of Duty, Facebook Gaming, and Amaya.tv to host a charity tournament between pro-gamers, DJs, and content creators - all while viewers could enjoy it from their own home. The live stream on Facebook Gaming resulted in 1.2 million views and over 45 million reach in total.
The charity event featured Bassjackers, Blasterjaxx, Curbi, DubDogz, Firebeatz, Jay Hardway, Madison Mars, Quintino, SLVR, Steve Aoki, The Him, VINAI and many more! Professional gamers and content creators teamed up with our DJs to compete for the prize money! And we are proud to announce that the winners - Quintino, PicNick and Nickool donated 12,500 dollars to a charity of their choice!
This mission was possible due to work between Facebook Gaming and Amaya.tv - a streaming service that delivers a premium and white-label online tournament experience, and heavy promotion from our DJs, who posted more than 70 times about the event!
“Giving and gaming go hand in hand, which is why teaming up with Amaya.tv for the Call of Duty: Warzone Invitational made perfect sense for us. Whether you’re a superstar DJ, content creator, pro gamer, or just a lover of E-Sports, the idea of giving back during the Holiday season shouldn’t be lost. In collaborating with Amaya.tv, we’re honoured to not only be expressing our shared passion for gaming, but for the opportunity to use our platforms to spread holiday cheer through Giving Tuesday.” - Steven De Graaf, Commercial Director at Spinnin’ Records
"Giving Tuesday has become a hallmark event during the holidays. We are honored to join this event with our partners Spinnin' Records and give back to the community this year. Amaya.tv has been on board since the beginning and we cannot wait to see these DJs test their gaming skills. It's incredible to get an opportunity to work with this many talent people organized into one event! In the name of charity and may the best team win!" - Michael Calderone, Amaya.tv.
You can re-watch the stream here.