Oliver Heldens & Ubisoft
Dec 1, 2016
Social
Total social reach 11.887.443
Livestream
Reach: > 2.000.000 on the livestream
YouTube
Official music video has been viewed 5.400.000 times and still counting
Oliver Heldens collaborated with Ubisoft for the launch of their brand new game ‘Watch_Dogs 2’. For this collaboration Oliver Heldens decided to let the game completely inspire the new music video for his single 'Good Life'.
The 'Good Life' music video was launched to the world with a Livestream Event at the Google Headquarters in London. The livestream was broadcasted on Youtube, Facebook and Twitch reaching over 2 million in reach on a global scale.
Watch_Dogs 2 was incorporated in the promotion of the track on all social channels of Spinnin’ Records, Oliver Heldens, Heldeep Records and Ubisoft. The partnership included a special Watch_Dogs 2 music video, several teasers, artwork, and a live stream during the launch event.